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​When the bust of Nefertiti, queen of Egypt’s 18th dynasty, was discovered in 1912, it marked the beginning of her global career as an iconic image. She has been admired by many; from National Socialists and nationalists in Egypt and Bengal, to prominent figures such as Beyoncé. Being on display in a Berlin museum, the bust has never been returned to Egypt. In this lecture, historian Sebastian Conrad will show how Nefertiti’s journey illuminates the changing forms of globalization, from the age of imperialism to the present.
Event details of The Making of a Global Icon: Nefertiti’s Growing Fame in the 20th Century
Date
4 June 2026
Time
17:00
Location
SPUI25

Nefertiti was the great royal wife of pharaoh Akhenaten. The discovery of her stucco coated limestone bust in 1912 was the beginning of a career as a global icon, used for a wide variety of purposes. The silhouette alone of this powerful Ancient Egyptian queen was recognized and admired around the world, from National Socialists and nationalists in Egypt and Bengal, to prominent Black figures such as Elijah Muhammad and Beyoncé.  

​Immediately after its first exhibition in Berlin in 1924, Egypt unsuccessfully demanded its restitution. Still today, the bust is the must-see museum piece of the New Museum in Berlin. Against a global backdrop, historian Sebastian Conrad showcases the stunning object’s fame and the often-controversial issues and debates in which it has been embroiled. He argues that the story of Nefertiti’s trajectory offers insights into the changing shape of globalization from the era of imperialism until now.  

About SPUI25

SPUI25 is the academic-cultural podium of Amsterdam. Since 2007, we have been giving scientists, authors, artists and other thinkers the opportunity to shine a light on issues that occupy, inspire or concern them. In cooperation with a large number of academic and cultural partners, we organize between 250 and 300 freely accessible programs per year. These are enriching, often interdisciplinary programs that move between science and culture, fact and fiction.

SPUI25 is one of the UvA-podia in the University Quarter.

SPUI25

Spui 25-27
1012 WX Amsterdam